Here’s a refined version integrating your phrasing: The Goal The goal of this project was to create an impactful launch campaign that not only promoted the new cargo bike but also drove interest among consumers, attracted new dealers, and strengthened relationships with existing partners. By ensuring the campaign resonated with both audiences, we aimed to position the new bike as a standout product in the market.
We developed a dynamic three-stage pre-launch strategy that captivated both dealers and consumers. This included custom website and social media designs, art direction for stunning 3D renders, and compelling copywriting. By crafting tailored messaging for each audience and ensuring cohesive execution across all touchpoints, we drove engagement, sparked interest, and positioned the new bike as a must-have in the market.
At Double Radical, we believe in the power of connection. Whether through creative branding, strategy, AI, or design, our mission is to help brands grow authentically. No shortcuts—just impactful solutions tailored to your unique story. Together, we’ll create the kind of brand that people trust, remember, and love.
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